Google inserts advertising in Maps

Google company announced the arrival of targeted advertising in its Maps application.

Google inserts advertising in Maps

More than one billion people use Google Maps services every month. The application users are often looking for businesses in their area - restaurants, car dealers, dentists, and more. Today, the Mountain View firm has decided to add what it calls "relevant advertising" in its service for mobile to make it "more attractive to users and more effective for advertisers."

Banner ads related to search and location will now appear at the bottom of the screen. They include a title, a text and a label called Ad to clarify that it is an advertisement.