Yahoo acquires Meh Labs to strengthen its presence on mobile

Yahoo recently presented the best quarterly results in four years. What encourage strategies implemented. In this context, Yahoo! has just completed a new purchase of start-up Meh Labs, a company that has developed mobile applications, donation Blink, a competitor of Snapchat.

Last month, Yahoo! presented its results of the first quarter 2014. With a turnover of 1.087 million dollars and a net profit of $ 402 million, these results are superior to the best estimates and for four years. What encourage strategies implemented by the CEO Marissa Mayer. And, especially as every month more than 430 million users now access the Yahoo!  services via Mobile. This represents an increase of 30% a year. Focusing on mobile, via the many corporate buyouts and reorganization activities, Yahoo! starts bouncing.

The California company Meh Labs joined the Yahoo! group, founded in 2011 by former employees of Google Kevin Stephens and Michelle Norgan, the company develops mobile apps. Particularly focused on social networks, it launched the Kismet app that lets you know when social networking contacts are nearby to meet them, especially, Blink app which allows you to exchange messages and pictures ephemeral on the same principle as Snapchat. This last application has attracted over 100,000 mobile users.

Meh Labs and Yahoo! did not indicate the amount of the transaction. Mobile apps are always available, but should be removed from the Android and iOS shops soon.