YouTube, interested in Twitch service could, pay more than $ 1 billion

Twitch is a broadcast service of streaming video games. Each month, 45 million people use it to broadcast or watch parts of games. YouTube has a similar service, but is less appreciated. According to various sources, a subsidiary of Google would be interested in buying Twitch. Variety website announcement, even YouTube have already concluded an agreement of more than 1 billion. A record amount for YouTube.

Established in 2011, Twitch is a service of streaming video games. He quickly received strong growth and is now the leader in this sector. Worldwide, 45 million Internet users Twitch to broadcast or watch video online games. Being compatible with the PlayStation 4 and Xbox One, Twitch provides a solution for many gamers. According to the company Qwilt, Twitch accounted for nearly 44% of U.S. traffic streaming during the week of April 7.

Some sources, including The Wall Street Journal, indicate that YouTube interested in buying Twitch. The Wall Street Journal said that YouTube had begun discussions with Twitch, which could also consider a new fundraiser. If this log believes that negotiations are at an early stage in the Variety website says a purchase agreement was found for a total of more than $ 1 billion. If this is the case, it would be the largest acquisition for YouTube.
 YouTube brings together more than 1 billion users. However, the video sharing site attracts fewer Internet Twitch concerning the dissemination of video games. This acquisition would allow it to be present in this area and better combat the competition. 

In addition, advertisers enjoy this type of distribution, because users spend much time in front of the screen, and regularly, unlike conventional video that hold those few minutes, sporadically. This would increase YouTube ad prices and thus improve its advertising revenue.