WhatsApp prepares to become a customer relationship App
WhatsApp wants to allow users to contact "companies that matter to them". This could be notification or a request for information.
WhatsApp want to be more than just a messaging app. If it has recently focused on improvements for personal use (with statuses or video calls). But now WhatsApp wants to go further in terms of interaction. And that should go through business.
They said in a blog post. "In the coming months, we will be testing new features that will help address some of these barriers so people can communicate more easily with the companies they want to contact on WhatsApp".
"Book me two monkey breads and three chocolate cake please. I pass at 8:00 am. Thank you ". Here is the typical example of a message that you could send to your neighborhood bakery. And to do this, WhatsApp recently introduced what it calls "Audited Commercial Accounts".
WhatsApp want to be more than just a messaging app. If it has recently focused on improvements for personal use (with statuses or video calls). But now WhatsApp wants to go further in terms of interaction. And that should go through business.
They said in a blog post. "In the coming months, we will be testing new features that will help address some of these barriers so people can communicate more easily with the companies they want to contact on WhatsApp".
"Book me two monkey breads and three chocolate cake please. I pass at 8:00 am. Thank you ". Here is the typical example of a message that you could send to your neighborhood bakery. And to do this, WhatsApp recently introduced what it calls "Audited Commercial Accounts".
WhatsApp prepares to become a customer relationship App
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